Enhance Business Listings with Neustar Localeze
In today’s world, consumers go online first to find local products and services. However, businesses lose out on $10 billion in local sales each year due to missing or inaccurate information displayed online. In fact, just one bad search experience can change consumers’ opinion of a brand and make them look at other options.
The task of updating and uploading local data across the search ecosystem is estimated to take up to 300 hours each year, per location. While keeping listings up to date and consistent is the first step to delivering a trusted search experience, consumers also want more information to help them plan their purchases. According to Google, three out of four people who find local search results helpful are more likely to visit the store.
Neustar Localeze helps guard brand identity and grow revenue opportunities with trusted listings management. As a trusted partner, Neustar maintains direct, authorized relationships with local search platforms, directories, mapping and mobile applications. This helps national and regional brands, agencies and local businesses ensure that their business information is accurate, consistent and relevant across all the ways that consumers search.
Manage and Protect Brand Display
Neustar Localeze helps more than 400,000 small and medium businesses and 350 of the largest brands in the world optimize their business listings so they are displayed accurately and comprehensively on over 100 local search partner platforms, search sites, maps, and apps.
- Easy-to-Use Online Portal: Reduce administrative burden by managing all listings from a single dashboard.
- Real-time Updates: Listing data processed and distributed via a RESTful API for publishing to the largest local search network.
- Quality Data: Listing data is cleansed and validated to ensure consistency and accuracy, helping to positively influence search results.
- Enhance Listings: Add information such as hours, products and services available to ensure customers find the information they expect when searching.
- Published to Largest Network: Distribution to over 100 search platforms, directories, navigation services, mobile apps and social sites.
A Trusted Solution
Neustar helps businesses big and small establish trusted connections to improve customer experience and engagement.
We access and corroborate information against the most authoritative data sets, ensuring listings are displayed consistently, accurately and securely across all communication channels. Businesses depend on us to optimize their listings across the largest local search network.
Neustar is a trusted, neutral provider of real-time information services and the leader in identity resolution. Leveraging our expertise in connecting people, places and things using our identity resolution, we help our customers to grow and guard their business.